Photo:USPS Unveils New ‘Forever’ First-Class Stamp
USPS unveiled the “Forever Stamp” at the National Postal Forum today , the premier trade show for advertising, marketing and mailing executives. The Stamp features a Liberty Bell image and the word “forever.”

Postmaster General John E. Potter said “the Liberty Bell was selected because it resonates as one of the nation’s most prominent and recognizable symbols associated with American independence.”
The stamp will be good for mailing one-ounce First-Class letters anytime in the future — regardless of price changes. The Forever stamp goes on sale April 12 at 41 cents. Customers can begin using the stamp when postage changes May 14.
“Beginning April, 12, the Forever stamp will be available at ATMs in sheetlets of 18, in booklets of 20 through www.usps.com, by calling 1-800-STAMP-24, through Post Office vending machines, at Automated Postal Centers and in Post Office lobbies nationwide. Once prices change May 14, the Forever stamp will remain on sale at the 41-cent First-Class one-ounce letter price until the next price change. The Forever stamp will then be available at the new price.”
source: USPS



March 31st, 2007 at 11:10 am
Wow, I’ll buy 100 and be out 41 bucks only until the next increase. Oh the savings!
April 1st, 2007 at 1:30 am
I don’t think you understand it you big moron. Let me make it simple for you.
You buy the stamp now, and when the next increase happens, it will be integrated into the supply you have on hand, and corrected. THEN you will have the chance to anticipate the rate increments and adjust accordingly.
April 1st, 2007 at 10:48 am
Hey driveby, I am “Forever” grateful!
April 4th, 2007 at 1:23 pm
Are the make up stamps we have now good for the new increase
April 5th, 2007 at 1:53 pm
the 2 cent stamps are going to still be the same necklace picture.
April 15th, 2007 at 9:24 pm
The forever stamp would be as good of an investment as gold or real estate, if the price of postage suddenly spiked to a dollar.
Did ya see where somebody mailed an “inverted jenny” stamp to a Florida registrar of voters?…It was cancelled and the letter was delivered.
April 24th, 2007 at 8:17 am
no, people, you buy it now AT THE .41 rate. It doesn’t ‘integrate’ into the supply you have on hand when the next increase happens on May 14th. How in the heck would they be able to do that, “driveby?” If that were the case, people would buy them up in droves at the current rate, then “magically” the increase would be integrated into the stamps sitting in their home, according to driveby, and somehow they’d save money that way—yeah, right. The deal is, if you buy the ‘forever’ stamp now, you pay .41/stamp. Then you’re already ‘ready’ on may 14th.
April 25th, 2007 at 8:20 am
DOES THE INCREASE MEAN I WILL FINALLY GET MY MAIL ON TIME AND CAN STOP DELIVERING MY NEIGHBORS MAIL TO THEM?
April 26th, 2007 at 5:59 am
I never knew conversations about stamps could be so entertaining. Driveby had it correct, and it can be a good investment if you send out lots of mail.
If the rate increases on Jan 1, 2008 to .45 and you still have 9 stamps you purchased at .41, you can continue to use the .41 stamp without needing to purchase .01 stamps. The next time you go to purchase stamps, you will now pay the new price.
April 29th, 2007 at 6:54 pm
why is this so hard for everyone to understand?
May 1st, 2007 at 7:57 am
to answer brian’s question ~ because people don’t use the common sense that the good Lord gave them!! Driveby is correct as Claire has pointed out.
May 5th, 2007 at 9:27 am
Why is it called the forever stamp, when it’s not at all ‘forever’? I saw it on the news and assumed the ‘forever’ stamp cost would never increase. Reminds me of Medicare Part D - Deceptive and Misleading. I’m tired of government deceptive techniques.
May 5th, 2007 at 11:23 pm
“The stamp will be good for mailing one-ounce First-Class letters anytime in the future — regardless of price changes.” What are you guys taling about?
May 7th, 2007 at 9:00 am
You people are all nutz! If you believe that anything is “forever”, and if you still trust your government, run out and invest in these stamps. Corner the market and get rich! Or go broke.
May 8th, 2007 at 7:26 am
Dick: if this was a government agency, I might think your argument had a little more merit. The USPS is a PRIVATE agency.
May 8th, 2007 at 11:48 pm
I don’t mind rate changes… but every year is annoying. There should be a limit on frequency of rate changes and it should be 2 years or more. IMO
May 26th, 2007 at 5:38 pm
BUY A FOREVER STAMP AT $.41. AFTER THREE OR FOUR FUTURE PRICE INCREASES, YOU CAN STILL MAIL YOUR ONE OUNCE LETTER WITH THE $.41 STAMP YOU BOUGHT IN 2007.
GOT IT? DUH.
June 8th, 2007 at 7:15 am
so let me get this straight. the forever stamps will be 41 cents forever? Thats pretty sweet!!!
July 12th, 2007 at 2:36 pm
I wonder what the U.S.P.S. knows that we don’t. Will mail use decline in the future, so it will be difficult to use up the stamps? Will the designation “first class” disappear, as it did in Canada where it became “letter mail”? Is the U.S.P.S. losing money on selling small stamps like 1 cent and 2 cents? — probably, since even the clerk handling time will never cover the face value. After raising all those objections, I still note that postal “inflation” has exceeded the rate paid on savings accounts and by U.S. Savings Bonds Series EE. Maybe it’s time for Americans to stock up.
March 1st, 2008 at 12:47 pm
So, are all 41 cent stamps good for first class mail forever? Or just the ones with the liberty bell on them?
April 1st, 2008 at 8:20 pm
I love stamps.
May 12th, 2008 at 9:57 am
So… if I use forever stamps to mail a parcel…
is the stamp the value of the purchase price 0.41 or the new rate… as of 5/12/2008 $0.42 cents.